Apex Computers

When Apex Computers initially approached us they were very technology-focused. Offering high quality services using IBM, Cisco and Microsoft products, they were nonetheless experiencing issues with complex propositions and cross selling by the sales team.

They needed to get their sales team to sell more profitable services and more of the other technologies in their portfolio.

Our solution concentrated on three key areas; close collaboration with senior management; a set of clearly defined products; and identification and claiming of available vendor funding.

This approach made it easier for the sales team to get out there and sell. With regular campaign material sent out to maintain brand awareness.